Advertising Jobs
One of the great things about advertising jobs is that you can get into them from so many different angles. I have been working at an
advertising agency for a few years now, and I have seen people coming from all walks of life. Of course, there are many business school grads.
A lot of people get into business, thinking that it will be like a dream come true, only to become frustrated with the way that industry
really works.
Everything is about meetings, management, and bureaucracy. They get involved in advertising agencies as a way to
escape the tedium. Advertising, you see, attracts more idiosyncratic folks. Most of the advertisers that I know are pretty individualistic.
Advertising jobs don't require you to kiss up as much, or to stand on formality. As long as you
can get the job done and come up with clever advertising campaigns, you'll be greatly rewarded for your efforts.
Of course, most of the advertising
jobs in my agency are actually held by liberal arts types. As a matter of fact, many of them never thought of getting into advertising
before this job. This is because the advertising jobs market is such a constant in an uncertain
world. Many of these people wanted to be journalists, writers, artists, musicians, or pursue other creative professions. Although advertising jobs aren't exactly the same as writing symphonies, they do have some advantages. They allow
you to make a good living while pursuing your artistic career. You can use your creative skills to make money.
Of course, not all advertising jobs
are the same. There are more types of advertising campaigns than ever. For example, guerrilla marketing requires an ability to think on your
feet, a great sense of presentation and style, and a fair amount of acting ability. Writing advertising copy, on the other hand, is a good job
for someone who is more sedate and down to earth. Whatever your temperament, if you are creative, have strong communication skills, and are
reasonably personable, there are probably advertising jobs for you. It is all a matter of finding your niche.
Of course, you can pursue a marketing and advertising degree in college. This
helps, but it is by no means essential. My favorite thing about the advertising agency is that, if you can deliver the goods, no one cares
where you're from. That's the bottom line.
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